195 | Is Burnout Making You Broke? with Deanna Rose



Welcome to episode 195 of Profit Boss® Radio! In this episode, we’re talking about burnout and more importantly, is burnout making you broke?

Stress and burnout are two topics that are very close to my heart. We live in a society that won’t stop messing with our heads and bodies. Many people struggle with glass ceilings in our personal health and our professional success, as well as anxiety–and all of these things interfere with our wealth and our ability to perform.

This is why I’m so excited to talk to Deanna Rose. Deanna is a peak performance strategist and the founder of Wellth. She’s a certified strength and conditioning specialist and a doctor of naturopathic medicine, and she’s been helping high-performance entrepreneurs become stress-free for years.

In this episode, you’ll hear her definition of burnout, the telltale signs to lookout for, and the secrets to significantly lower your anxiety to avoid experiencing the symptoms of burnout that can negatively impact your wealth.


Here’s what you’ll find out in this week’s episode of Profit Boss® Radio:

  • Why it’s so easy to leverage your health above everything else–and how this all but inevitably leads to burnout.
  • What exactly burnout is, why it’s such a slippery slope, and how easily it becomes chronic.
  • How to reduce your anxiety without the help of wine or marijuana.
  • Ways to create a more holistic living and working environment that allows you to spend more time in your flow state.
  • How to set yourself up to win in your personal life and in business.
  • What Deanna’s coaching looks like for her clients–and what she’ll be offering in her upcoming group program.


Resources and Related Profit Boss® Content

Enjoy The Show?


Hilary Hendershott: Well, hello there, profit boss. Is burnout making you broke? Today, I have with me, Deanna Rose to talk about that very conversation. Deanna is a peak performance strategist, and she’s the founder of Wellth, W-E-L-L-T-H, interesting spelling there, by Deanna Rose Inc. She earned her doctorate degree in naturopathic medicine, and she’s a certified strength and conditioning specialist. She works with high-performance entrepreneurs who want to reclaim their mental and physical health, leverage stress, and optimize energy. And who doesn’t want those things? So, in today’s conversation, Deanna and I are talking about how to become stress-free, a topic that’s very close to my heart in a society that just won’t stop messing with your head and body, as well as Deanna’s blueprint to shatter your own glass ceiling in health and success, as well as her secrets to significantly lower anxiety and never experience burnout that messes with your wealth again. Let’s do this.


Hilary Hendershott: Hi, Deanna Rose. Welcome to Profit Bass Radio.

Deanna Rose: Hi, Hillary. Thank you so much for having me. What an honor. I’m so excited to chat with you today.

Hilary Hendershott: Yeah. As you know, my core content is about money and wealth building but, of course, as they say, if you don’t have your health, you don’t have anything. So, let’s talk to those members of my audience who might be experiencing like sometimes to achieve in a particular area of life, it can seem like the right thing to do to let other things slide, let balance go to the wayside. And I think people leverage their health more than anything. I mean, when we’re in our 20s, we pull all-nighters when we’re studying for college. I think sleep is the first thing to go and then, of course, you start with the drinking and maybe some people are medicating. And then, of course, those impacts come calling. So, would you just tell us a little bit about how you got to where you are, why this is your calling, and what you do best?

Deanna Rose: Yeah, for sure. So, long story short, I actually wanted to really be a neurosurgeon when I was younger and I love, as crazy as it sounds, I love cutting things open. And I love the brain. Of course, putting the two together, perfect combination. And my dream was shattered when I stepped into my first-year physics class when I was an undergrad. I couldn’t understand a thing that they were talking about so I said, “Well, there goes my dream.” But growing up, I had so many people around me, myself included, have gone through mental health issues. I’ve gone through depression, anxiety, suicidal thoughts. So, a lot of those things have been always circling around me. And so, I went into mental health and I worked for the Canadian, one of the provinces in Canada, for a mental health institution, working with addicts, working with severe mental health issues, working with murderers so a lot of those, I guess people that you would consider, people that no one really wanted to deal with, unfortunately. But it was something that I was so passionate about. And what I realized was that people were just treating that one thing. They were popping pills. They were given pills and there was not a lot of compassion and not a lot of holistic healing going on.

So, it was, literally, just talk therapy and just a little bit of antipsychotics, and that was it. And the nutrition portion was not there. Exercise was not there. The other portions of things, it was very one-dimensional. So, from there, I realized in order for us to heal the mind, we need to heal the body at the same time. So, I went into naturopathic medicine and hoping that I was going to get into mental health through the naturopathic medicine channel. And then what I realized was as a med, I have been a high achiever all my life. I’ve been burning out since I was in my early 20s and going to med school burning out even more. I was a huge drinker in my twenties and I literally studied, drank, studied, drank, and exactly like you said earlier, sleep is the first thing to go. And of course, with all-nighters, when you drink, when you sleep deprived, all you want to do is eat junk food and then you start that cycle over again. So, after I graduated and I said what is better than me treating myself with everybody else out there? So, that’s how I started my business, really hoping that high achievers, I think, are the change-makers out there, the people who are making a difference in the world. And we want those people to be healthy. We want those people to be making more money, to be making more impact so they can make the world a better place.

Hilary Hendershott: Yes. I love working with high achievers, too. And they’re, of course, sometimes hard to coach because they have their own ideas about how things should be. But let’s start with a few definitions. So, first of all, here’s a question I’ve been meaning to ask someone but it seems to me like because you hear the term mental health all the time now, right, but I feel like that term has gotten a little overlap with happiness. Sometimes people say mental health and they just mean, “Are you happy?” So, when people use the term mental health, the technical term is a diagnosable condition, right, or something that’s wrong with you, maybe hormonally or chemically? But do you hear the same thing I hear? I just feel like those two terms have gotten merged.

Deanna Rose: Yeah. I think that’s such a great – you know what? Actually, nobody brought that point up to me ever and I actually did a live the other day on Instagram and basically, I was talking about how neglected this poor brain is in our head. You know, the brain is an organ but we think it’s this cloud that’s hanging out above our head and we’re like is this airy-fairy thing? Is this mental health like you said, is this happening? Nobody knows how to define happiness. People don’t even know what happiness is for themselves. And exactly what you said is that neurochemistry is like the physiological component of the brain is what creates mental health, essentially. And really dopamine, for example, serotonin, all these different neurotransmitters, hormones, like you mentioned, are the foundational pieces to how we think, how we perceive the world, how we choose to live a life, how we perceive what is happy to us. And I totally agree. I think it’s merged between the two personally as a personal definition for mental health is. Of course, there is a diagnostic component to it but also there is the everyday mental health, just like physical health. If we do have physical health, then it means we are mobile. We feel really good in our bodies. We’re able to digest properly. We can take a nice big poop in the morning every day, hopefully. And I think when it comes to the brain, the brain itself we forget about the physiological component of it. I hope that answers your questions.

Hilary Hendershott: I think so. Well, anyway, let’s get to the topic of today’s conversation because I fear I would run out of time with you if I went down the rabbit hole. But today we said we would talk about burnout. And so, I just feel like I’ve been hearing a lot of people talk about burnout. Some of my clients are experiencing burnout. I think maybe I’ve experienced burnout over the last year, especially like Zoom fatigue and the whole bit. I mean, with the pandemic came just a mushrooming effect of the content that people are putting out onto the internet, the ability to participate in virtual events, webinars, live trainings, blah, blah, blah, and you have FOMO and it’s like you can just overcommit yourself. So, let’s start with some definitions. What exactly is meant by burnout?

Deanna Rose: Burnout is essentially a spectrum. So, if you think about from the stage, essentially, and you’ve heard of this before I’m sure, is when you’re afraid, when you’re anxious and when you’re excited, this activating the same neural center but it’s just how we interpret that signal. So, when it comes to burnout when you first start, usually we start by doing something we’re really passionate and excited about. So, let’s say you start a new project, you’re like I’m so excited. There’s a honeymoon phase of kind of like where burnout can be a slippery slope. And we put a lot of work into it. We’re excited like, “Yes, it’s fine if I lose sleep because I’m so passionate about it.” And then we slowly slide into the next stage where we feel like, “Oh my gosh, I am doing so much of one thing. I’m forgetting to do the other things.” And I’m sure a lot of them have experienced that, especially high achievers, is when you’re so passionate in helping people you’re running your business, whatever may be or doing your job and you forget to take care of yourself, you forget to eat, you forget to sleep. And so, now you’re trying to find that balance between your work or your life or your relationships and other components of things.

And then you start going into that again, that slippery slope. We’re going down that spectrum where it becomes a chronic thing so you’re literally just trying to juggle all these things at once. And you start to realize where people start to realize that the amount of work or the workload they’ve been placing on themselves in that honeymoon stage is no longer sustainable. It’s just too much, too fast at once, and it is not sustainable for the long term. So, then now it becomes more of a chronic stress, chronic inflammation in the body, chronic lack of taking care of themselves. And they’re essentially just having a really hard time trying to find that balance. And then going down to the next stage usually is that it becomes that burnout, initial burnout stage where people are saying in their heads, “Oh crap, what am I doing? I’m being fat. I’m getting that muffin top. I can’t sleep.” All these physical symptoms start coming out, and that’s usually when people start realizing, “I need to do something about it,” because especially as high achievers, a lot of people have tunnel vision. They want to really accomplish that one thing, and they have blinders on, essentially, and they can’t really see a lot of things.

And then when they start noticing a lot of the physiological symptoms, that’s when finally, that switch goes on and they start realizing, “I need to do something about it.” And then usually, if they don’t do something about it because, again, high achievers feel like they can do anything, they can conquer the world and things will steer themselves out, they’re very adaptable, which is totally true. But then it goes into the last stage of that chronic burnout, where people are constantly tired, they have insomnia, they have their cortisol curve is off. They can’t really control their sleep. And usually when people drift into that state where they have absolutely no control over their sleep as they’re lying awake in the middle of the night and can’t fall back to sleep, and then they’re finally able to fall back asleep at 5:00 in the morning, let’s say, and then that’s usually the time they need to wake back up and go to work again. So, that’s usually the tipping point of when people know they need to do something about it and their stress is getting to the point where it’s getting a little too much.

Hilary Hendershott: And would you say that’s a complete list, a relatively complete list of the psychological symptoms of burnout? Are there other things people can notice in their behavior patterns or their experience at their work or their life that would be an indicator of burnout?

Deanna Rose: Totally. So, when people are starting to – when they’re starting to get into that more of a burnout side of the spectrum is when they want to self-isolate. They don’t really want to socialize. They are feeling more I don’t want to say anxious but a little bit more antsy because anxiety could be like a diagnostic thing, but just feeling more antsy. They’re feeling a little bit lost.

Hilary Hendershott: Unpleasable.

Deanna Rose: Unpleasable, irritable like when women are going through PMS but they’re just really, really burnt out or they’re stressed out and, of course, there are a lot of mood changes. And mood fluctuations is a huge thing because there is no normal regulation of the neurotransmitters and all of the chemicals that are going on in the body anymore and especially as women because there are so many different hormones at play when it comes to our health. So, our hormones usually get out of whack in regards to how the cortisol is changing within the body as well. So, mood, definitely, you know how we want to socialize with other people and when you’re feeling down, when you’re feeling exhausted, essentially, you don’t really want to talk to anybody. You just want to be by yourself and have a glass of wine and just do nothing usually.

Hilary Hendershott: Right. Check out.

Deanna Rose: Check out. Exactly. That’s the perfect word.

Hilary Hendershott: Well, and wine is a thing, right? I don’t smoke pot. I was going to say because I’m from California and there are dispensaries everywhere in California. So, there’s not even a stigma on it anymore but I don’t do it. But let’s just say wine and marijuana could be in a category called how to not be present to your life? How to not really think about the reality of your day and your schedule? Because I find that’s the hardest thing for me, and maybe I’m jumping ahead and I will come back if you recommend it in the conversation, but the hardest thing for me is I can stop working but it never leaves my brain. Right? So, the question is how do you, without wine or marijuana, stop yourself from being anxious? So, do you have tips for that? Or what would you say to that?

Deanna Rose: So, usually when I work with my clients, I tell them to compartmentalize, not in a way of boxing it up and putting it away in their minds, which is what some people recommend but rather blocking off your time. So, one of the biggest things about people as humans is we need some sort of routine. We need some sort of anchoring point to our day. So, having a schedule where you understand, “This is my personal care time.” So, in the morning, every single morning, there is your anchoring point, having a set of rituals, having a set of routines to start your day. And I’m sure you had days when you really had to get things done and your routines are all out of whack. You know, when you go travel for work or something, you just feel super frazzled because there is no anchoring point. And as humans and I always say that we’re trees, we need to water the roots. If we water the branches, it doesn’t do anything. The roots will die so we need to really water the root. So, we need some anchoring points in our day. So, whether that’s waking up in the morning, go for a walk, whether that is, I don’t know, meditate or do yoga or whatever it may be, that really calms you down.

So, creating that calm environment first thing in the morning is key, and not touching our phones or computers or whatever maybe is key because modern-day humans are so stimulated by all of these things. We wake up, we’re like, “Let’s get to work right away.” Rather than doing that, give yourself a little bit of time. Allow that calmness to kick in and start the day from a place of calm. So, another thing I recommend is planning out your year, your month, your – with the money is the same thing, right – year, month, week, and day. And so, the night before, you already know what is you’re going to do the day after. So, you’re not going to spend the day saying, “Oh, I can do a little bit more of this. Oh, I can do a little bit more of this.” Because when that list is done, you’re done. So, I usually tell people either as an action or a word for you to either kick yourself into flow state or kick yourself out of your workday. So, for some people they’re going to say, “I’ve had a client.” He’s so funny. He was like, “My flow state keyword is BAM,” before he gets into flow state. That can be your anchoring work for you to get out of your workday.

So, having a set schedule, understand this is the time that I’m going to stop working, this time I’m going to stop booking clients, whatever it may be for people to mark at the end of their day, then that is the last point or last thing you’re going to schedule into your day. And from there onwards always have a routine for your food schedule, always have a routine for your night rituals. So, having those little anchoring points and insert them into the day for your self-care to water the roots, not just water the branches.

Hilary Hendershott: Okay. So, obviously, in the morning, most people are going to and I do my workouts in the morning so you have your meditation and/or your workout in the morning, probably your coffee, your breakfast, and maybe you’re reviewing your goals or your plan for the day, then you have your workday. And then what is flow state? Is flow state when you’re working or is flow state when you stop working?

Deanna Rose: Flow state is when you’re working but flow state is the state when you feel like you’re just happy.

Hilary Hendershott: That’s what I thought. Flow state is when you’re in your zone of genius, right?

Deanna Rose: Exactly. Exactly.

Hilary Hendershott: And then for folks like me who have young kids, you might now have two phases of the day remaining, right? You have dinnertime and bedtime, which is a very selfless time. In fact, you almost have to have your wants and needs be invisible when you have little kids. For me, it can feel like, well, I just gave 100% and I stopped at 6 p.m. and now I have two more hours of selflessness, right? And so, it can feel like, “Oh, I’m digging it. I’m actually giving more than I have to give.” And then there’s another because now it’s bedtime and there is connecting with my husband, if that’s going to happen however that looks. And so, it sounds like you do, and I’ve heard this before, but you recommend a ritual. You said a keyword. I’m not sure what word you used. The BAM, that word.

Deanna Rose: Yeah. I mean, it could be anything that works for you, and it doesn’t even have to be a word. It can be some sort of a small ritual. It can be even a body gesture. If you want to just throw your arms up you’re like, “I am done. This is it. I’m going to do whatever I want to do right now.”

Hilary Hendershott: That’s your structural language. I got it. Okay. I like that. I often in the middle of the day, and those of you listening on the podcast won’t see this, but if I’m feeling bad or depressed, I turn my palms up, throw my arms out, and I look up and I smile and it’s like, “Okay!” When your body is in that position, you just can’t help but be an optimist, right? So, any tips for parents who have these pretty long days where you can really feel like you have to give a lot at the end of the day? And that’s your time to connect with your family. Any tips for parents?

Deanna Rose: If you were able to, which I think if you’re committed to your own mental and physical health, you can find time slots in between your day. So, even 10 minutes throughout the day, so 10 minutes every two hours, 10 minutes every hour, if you can afford it. So, put these little slots in and it can be time for you to just sit down by yourself. And I’ve had when mom she was telling me right before I started working with her and she’s like, “All I want to do is just sit down in a room by myself, sit there, not have to do anything, just have a sip of water,” and I was like, “Wow. That’s not a lot to ask for.”

Hilary Hendershott: No, that’s not a lot to ask.

Deanna Rose: And so, if that is your thing, you can definitely carve out five minutes. Lock the door. Sit in a room by yourself. Five minutes. How about a cup of tea? Have your water or go out for a walk and plan those times. And I think a lot of the times because we’re humans of work or creatures of habit and we love consistency, we love predictability. So, if you love doing something and getting yourself excited about doing something, you can pre-plan those little time slots. You can say tomorrow at noon, let’s say, “My ten minutes, I’m going to go for a walk. I’m going to go grab this salad from my favorite place and come back and eat it.” Or the 3:00 p.m. ten minutes, “I’m going to listen to this 10-minute podcast that I really want to listen to, I’ve been wanting to listen to for a long time.” So, planning little things in there that actually gets you really fired up or getting you excited and wanting to do something so it’s almost like a little bit of a refuel.

Hilary Hendershott: Little fuel up?

Deanna Rose: Exactly, for the next hour or two hours, three hours. And just make sure you schedule it in because a lot of the time, especially as parents, because like you said, you’re so selfless, it’s very easy to say, “Well, no, it’s okay. I’ll just do it next time.” It’s a slippery slope at that point, right?

Hilary Hendershott: It’s like spending on credit cards, right? It’s like you can do it for a month, maybe two, but then it catches up to you.

Deanna Rose: Exactly.

Hilary Hendershott: So, is burnout, is it a term that’s recognized in the industry? Is it a clinically treatable condition or it’s just something that we’ve colloquialized kind of put a term to?

Deanna Rose: Actually, I never thought about this.

Hilary Hendershott: It’s not a diagnosis?

Deanna Rose: It’s not a diagnosis. It most definitely is not a diagnosis. I think it’s something that we have definitely because I believe as modern-day humans and this has literally just started happening in the past few years before the pandemic, of course, but I think just as especially as North Americans, we’re constantly working, working, working. And I was actually just having a conversation with a friend last night and he was saying in Europe, they work and then they go hang out with their friends in the afternoon. I’m in Mexico and everyone works in the morning, the locals I mean, and they go hang out with their friends in the afternoon. And when we talk about vacation time, the rest of the world they’re like, “You guys only get three weeks of vacation if you work a nine to five?” It is mind-blowing for them. Or as North Americans, we feel like if we’re not working even on vacation, we’re failing at life and this is something that I think it’s just so drilled into the North American mind.

Hilary Hendershott: Work ethic.

Deanna Rose: Exactly. But actually, Mexico is North America too. So, Canada and America, so we’re constantly working. It’s like we’re just the production line of work, basically and I think this is something definitely in the past few years has become more and more prevalent and a lot more alarming. Especially like you said with the pandemic, everybody’s at home in the same space. There is that mental fatigue and burnout and increased stress, inflammation, all these different components that are really affecting our mental and physical health.

Hilary Hendershott: Yeah. Okay. Tips to feel like, okay, so if you’ve spent, if you built your business, say, three to five years and it’s just the midnight oil, you’ve been toiling away, you aged yourself 15 years, you’re exhausted, your circadian rhythm is all messed up, you realize it’s time to change and all the during the day rituals and tips and techniques, those are great, what would you say to someone who just can’t get the work off their mind? Or it seems to be like this deep-seated belief, “I have to work hard for the money. It has to be me. I can’t delegate. If I’m not working hard, I can’t pay myself a lot. I’ll never be financially successful.” It’s like pushing that boulder uphill. Any thoughts about someone who has thoughts that they feel they can’t change, beliefs they want to change but seem to be too deep-seated?

Deanna Rose: The reason why I chose naturopathic medicine is because I believe everything we do needs to address the root cause of things and especially exactly like you said, it’s really these thoughts that we have carried with ourselves from childhood. I mean, I don’t want to say no human but I would say 99.9% of the humans out there believe or subconsciously consciously think that we’re not good enough. We’ll never be enough. And that’s why we always seek validation. We always want to work harder for success. And in a lot of the times, it’s getting to the root of it and really recognizing what kind of programming has been done in our minds from a young age. You know, what has happened from a very young age, the type of trauma we’ve experienced, how those limiting beliefs have really been programmed into our minds from a young age and how can we reverse that? How can we reprogram it to really understand, “Yes, I can work hard but I’m not working hard to make sure that I can prove myself to be enough?” I’m working hard because let’s say I want to build a better future for my children, but not from a place of lack but rather from a place of abundance.

Hilary Hendershott: Right. Yeah. I think some of the things that we’re talking about, I mean, it seems obvious to a North American that being me, that to get somewhere, you have to do more of the same things and for longer. So, it’s like this work hard ethic that is ingrained in us but then it capsizes our health. And as soon as your health is capsized, so is your ability to earn money because it’s like when you’re an entrepreneur, you don’t get four weeks of paid vacation. I’m paying for that.

Deanna Rose: Exactly.

Hilary Hendershott: So, I think we have to set ourselves up to win. How do you do that? Do you, for example, put your vacations in the calendar first? How do you manage your team or the people who work for you? What are some of the things that you do in your life that keep it elegant and nurturing, watering the roots, as you say?

Deanna Rose: Watering the roots. Yeah. I mean, so my motto in life is I got into this line of work not because to make more money. Money is amazing. I want to make as much money as I can. But at the end of the day, I want to serve people, and that’s why I got into what I do. So, I always say to myself and I always say to other people, you have to be selfish to be selfless. If you’re not fulfilling your own needs, there is no – as cliche as it sounds, you’re going to fill your own cup first before you can fill other’s cups, which is so true. And one thing that I really make sure that I do is I always block off my calendar. On a daily basis, I block off at least three hours to myself in the morning and in the evening to make sure that I get my own needs filled. Otherwise, I can’t show up 100% to my clients. I can’t show up 100% to anybody. And in terms of vacation, for sure, I usually book off about four to five weeks a year to make sure that I fulfill my own needs. And I’m also fulfilling my own needs by moving to Mexico so I can be on the beach every single day.

Hilary Hendershott: Yeah.

Deanna Rose: Yeah. So, it’s really understanding what your own needs are, and this applies to food. This applies to habits. This applies to exercise. So, understanding your own physiology, understanding what makes your body happy, what makes your own mind happy, those are the important components because I think, and what you said in your beginning is that we’re bombarded by all the information out there. Especially with the pandemic, everybody’s throwing information out of their butts, who knows where they’ve got this information from, right?

Hilary Hendershott: The amount of it, it’s just like, really? I don’t even have time to select which videos I want to watch, let alone actually watch them.

Deanna Rose: Exactly. Exactly. So, it becomes very hard for people to be able to filter out the good, the valuable and the things that are actually useful versus the fluff that are out there. And especially for someone, so for me, obviously, if I want an expert with money, I’m going to come and see you and vice versa. So, it’s not something that I want to try to figure it out myself. So, when it comes to finding what you need, you need to find a really reliable source, I would say, whether that’s money, whether that’s health, whether that’s exercise, whatever it may be. And I think with a lot of high achievers, they try to do everything themselves. They have a really hard time delegating. They have a really hard time seeking expertise from other people because they’re like, “I can figure everything out” and I used to be one of those people. That’s why I’m saying that, so.

Hilary Hendershott: Speaking from personal experience?

Deanna Rose: Always. And I say one of the biggest things that really made a huge difference to me was delegating, not afraid to ask for help and not feeling I’m failing in life because I’m hiring a coach, or I’m hiring a financial advisor, I’m hiring someone who’s going to manage my money. I think it takes a lot, especially for high achievers to really admit that they don’t know something. And is that putting the ego down and understanding, okay, actually, my ego is actually holding me back? And part of that is sitting down and saying, “I just need some time to myself. I can’t just work and work and work.” And so, essentially, the biggest change, I think, for me, is to be able to delegate, to seek expertise, to block off the calendar and really sit down to understand what do I actually want in life? Because what we’ve been programmed in life is not what we actually want. Of course, I’m Asian, and when I was growing up, my mom said, I want you to be a lawyer. I want you to be a doctor.

Hilary Hendershott: Lawyer, doctor, engineer.

Deanna Rose: Exactly. And funny enough, I told her I wanted to be a neurosurgeon. She said, “Well, why don’t you just be a butcher? It’s so much easier.” Which made no sense. So, she’s like, “Oh, you don’t have to go through all the schooling. You can just do the same thing where you just cut animals,” which was so bizarre. And that’s what I’m trying to say, is that external dialogs from other people is not always helpful to us. So, we need to start listening to our own intuition and really understand what we want as individuals and what is it that makes us happy? And I think, when we feel at ease with ourselves, when we feel happy in our own body, that’s essentially my definition of success is you’re at peace with yourself and you don’t need any external validation from anybody else.

Hilary Hendershott: Well, that’s profound. That’s profound, especially in a world where almost all of us are building personality brands, right? The seeking of the external validation, it’s exciting and it’s poisonous at the same time. It’s a very profound point you make. So, one quick question, and of course, it’s a big one. I might be opening up a hornet’s nest, but before, I just want to ask you how you work with people because I’m curious what is the best remedy for burnout so that people can avoid having burnout make them broke? But should people consider any type of medication or supplementation if they find themselves just in a state of pure burnout? Or is this the answer to that as individual as the person listening?

Deanna Rose: It’s very individualized. And of course, medication and supplementation are, I would say, in the same category of things. Of course, in comparison to the two, supplementation is always better. Medication, take it unless it’s absolutely necessary. But what a lot of people tend to do is that they go on a shelf and just take any supplement. They just start taking it because they saw on some Joe Schmoe’s website, take Omega-3, and you’ll be okay, but everybody is different and everybody’s situation is different and everyone’s nutritional status is different. So, it’s important for people to start understanding what they need as an individual human and understanding what they have been lacking, what they have been having too much of.

And I don’t usually recommend supplements unless someone absolutely need it because people think that supplements is a magic pill. Pharmaceuticals are also considered magic pills, but people think that take a vitamin B, and I’ll have more energy, whereas a lot of the times, the root cause is the type of food they’ve been putting into the body, is the type of thoughts they have been having, is a type of relationships they’re in. It’s an ecosystem. We’re not just one-dimensional beings, we’re constantly interacting with different things. So, thinking that one supplement is going to fix everything, I think, is rather naive and…

Hilary Hendershott: Simplistic.

Deanna Rose: A little lazy. I mean, I’m really blunt, so I apologize if I offend anybody, but…

Hilary Hendershott: No, you’re on the right show. I’m far blunter than you, so it’s all good. Anyone who’s listening knows me.

Deanna Rose: I’ve been holding back, so. But it’s almost like bailing water out of a broken boat, if you don’t patch up the water, which is your foundational stuff, which is your exercise, eating healthy, breathing clean air, drinking good water, and thinking good thoughts and having some sort of ritual on a daily basis. If you’re not patching of those foundational stuff, and they’re just bailing out the water thinking that if they take supplements, it’ll be a cure all, if anything is just going to balance things out, which I don’t even think is going to balance it out because a lot of the supplements out there have unfortunately fillers which put even more toxins into their body. So, I’m always an advocate for really treating the root cause of things and really understanding what is not working for you rather than thinking, this magic pill is going to fix everything, which is really tempting to think, but unfortunately, all good things come with a little bit of digging and getting to the root of it.

Hilary Hendershott: Yeah. Well, it can be hard because, for those of us who don’t have medical training or know anything about the supplements, if you read something, it’s like, I would like to believe that that’s true. But anyway, we’re getting off the main topic, which of course, is burnout. So, thank you for sharing your tips. Just curious, what is the most effective way to work with people? So, how do you work with your clients?

Deanna Rose: Well, I work with my clients, everything’s virtual, so everything I do is very much customized other than my group program. So, we’re very focused on nutrition, very focused on mindset, so building that mindset to make sure that the changes are sustainable and make sure that we are addressing, like what we said before, is that past trauma, the inner child, and making sure that we are reversing the patterns and reprogramming those patterns rather than trying to build on top of it, so foundational stuff – rituals, habits, exercise, addressing all of the foundational stuff. And if someone is ready for any additional, I don’t want to say therapies, but I want to say, any additional help on top of that supplementation, of course, is one. And also, really trying to again reprogram their thinking in a way that allows them to continue to keep going, so going from below baseline to baseline and then going above that baseline so they can continue to hit further and further and further in your potential.

Hilary Hendershott: Okay, great. And then you have a program that’s starting soon for high achievers. Do you want to tell us about that?

Deanna Rose: Yeah, totally. So, I’m all about biohacking, and I don’t know if everyone knows what biohacking is, essentially is activating our innate ability and our inborn ability to perform to heal the body itself, to optimize different habits and nutritional habits, to basically activate the inner power of ourselves. And it sounds so cliché, but I think it’s something that has not been talked about enough in our modern-day society, so little things like if we can make a world of difference in terms of our performance, in terms of how we are able to excel at certain areas of our life.

So, the course itself is essentially about different components of biohacking, including nutrition habits, exercise, as well as mindset to give people more energy, having more mental clarity so they can close their laptops at 5 p.m., go out and play with their kids, play with their dogs, go on the beach, and drink that martini if they want. So, it’s all about creating a life people want to live rather than creating a life that we’ve been told to live.

Hilary Hendershott: Great. How long is the program?

Deanna Rose: It’s a six-week program. So, essentially, it’s a hybrid between live sessions and prerecorded videos where I go through everything, hormones, food, essentially everything, and there’s going to be worksheets, everything done for people, essentially just for you to brain dump everything onto the paper. So, you have a good idea of what you’re going through and what you need to do to get ahead.

Hilary Hendershott: Awesome. And when does it start?

Deanna Rose: January 4th, next year.

Hilary Hendershott: January 4, 2022.

Deanna Rose: Just in time, yeah.

Hilary Hendershott: I always say that because you never know when someone’s listening, right?

Deanna Rose: Yeah, totally.

Hilary Hendershott: So, and then how can they get more information about it? And we’ll put it in the show notes for today’s episode. You can find them at HilaryHendershott.com/195, but tell them the links so that they know.

Deanna Rose: So, the link itself, you can actually find on my website, DeannaWRose.com, and you will be able to find the link to the program. And the program, its name is Keeping Up with the High Achievers, almost like I kind of named it after Keeping Up with the Kardashians. This one is much better, is with the high achievers. And if you want the direct link, it’s going to be /KeepingUpwiththeHighAchievers. And you can also find more information on my Instagram @dr.deannawross.

Hilary Hendershott: Perfect. And just so everyone listening knows, I did see on her Instagram drinking a glass of white wine, so she takes her own medicine. It was a great shot.

Deanna Rose: You’re allowed to drink, yeah.

Hilary Hendershott: That’s right. Nobody wants an extremist coach.

Deanna Rose: No, not at all.

Hilary Hendershott: Alright. Thank you for joining us here today. We really appreciate you helping us make sure that we’re not letting burnout make us broke. I am so glad to have had you on the show. Thank you.

Deanna Rose: Thank you so much, Hilary.



Hendershott Wealth Management, LLC and Profit Boss® Radio do not make specific investment recommendations on Profit Boss® Radio or in any public media. Any specific mentions of funds or investments are strictly for illustrative purposes only and should not be taken as investment advice or acted upon by individual investors. The opinions expressed in this episode are those of Hilary Hendershott, CFP®, MBA.


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